Books
Books
Here you can find I've written (or co-written) on the subject of innovation.
Responsible innovation in digital health, 2019
(with Tatiana Iakovleva and Elin Oftedal)
Based on a major international research programme this book explores some of the challenges opened up by the huge potential which digital technologies offer in healthcare. In particular the book focuses on the possibilities for patient inclusion in the innovation process
Entrepreneurship, 2018
Successful entrepreneurship requires a specialized mix of innovation, drive, business acumen, and communication; an entrepreneur sees the potential and pitfalls in any idea, and understands the product, the market, and the business climate well enough to make smart decisions for the venture. This book is designed to go beyond the nuts and bolts of entrepreneurship and help readers develop the critical foundation referred to as “entrepreneurial thinking.”