• John Bessant

Sources of innovation – another song…

Updated: Mar 24



Where do innovations come from? Research suggest that there are many different sources, some working to create opportunities (‘knowledge push’) and some channeling various kinds of demand signal (‘need pull’).


This song offers some ideas about the different ways in which innovation can be triggered……

Audio version here:

Video version here:

#innovation #creativity #entrepreneurship #sourcesofinnovation #strategy


25 views0 comments

Recent Posts

See All